Tag Archives: Apple

Preparing to launch: 4 common mobile app localization mistakes to avoid

Across oceans and continents, we carry our mobile devices with us everywhere we go as a primary form of communication. For the first time in history, smartphone and tablet usage has now surpassed desktop PC usage. Considering this statistic, it’s no … Continue reading

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Translation quality: Don’t be the ‘butt’ of the joke

In recent hype over Apple’s latest release, the iPhone 4S, we couldn’t help but notice something that hit close to home. The translation of Apple’s Siri -an intelligent assistant that helps you get things done just by asking – seems to … Continue reading

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