Tag Archives: creative translations

Evolving your global company with rebranding? Transcreation is key

Your global company’s brand has an identity that’s all its own. You’ve worked hard to build its presence, but sometimes the winds of change come sweeping over you unexpectedly. Maybe your industry fundamentally changed, and now your customers have different … Continue reading

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Transcreation: More than just marketing translations

If you’re a marketing professional, you understand the importance of translating your company’s global message. As you globalize, words may take on new meaning, images may have different implications and colors may suggest other emotions. During translation, you’re faced with … Continue reading

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