Tag Archives: website translation

Ready for website localization? 4 multilingual SEO tips to get started

Today we bring you a guest post from James Murray, digital marketing executive at HH Global, a global marketing group specializing in print, digital and retail media with offices around the globe. James specializes in digital marketing practices, including web … Continue reading

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Responsive Web design: Paving the way for a better website localization process

Did you know that 91 percent of people on Earth have a mobile phone? With over seven billion people on the planet, it’s safe to say the mobile market is off the charts. Even more compelling, 50 percent of global … Continue reading

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3 ways to seize more global market share with website localization

The economic potential of online communication is $45 trillion, according to new research by Common Sense Advisory.  Let’s repeat: $45 trillion. Without a doubt, the opportunities to reach global customers online are promising. But out-of-this-world revenue possibilities bring up an … Continue reading

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The fine art of mastering website localization: The McDonald’s story

When visiting the McDonald’s website, two people from two different countries won’t see the exact same Web pages. You see, in addition to speaking different languages, these individuals have different cultural backgrounds that affect how they view the world. Because … Continue reading

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4 tips to step up your global e-commerce localization strategy

Are you thinking about taking your e-commerce business global or expanding your already global presence to new regions of the world? More than a billion buyers worldwide were responsible for $1.2 trillion in online sales last year. While a good … Continue reading

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3 website translation lessons from the United States health care site challenges

It’s been all over the news. Headlines flashing: “Lost in translation . . . Riddled with errors . . . Beset by problems.” Is this how you want audiences to describe your organization’s translated website? Probably not. Sadly, this was … Continue reading

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Your website localization game plan: Missing critical pieces?

When you think of all the components involved with website localization, it may be the most complex project you take on when you go global. Testing, video and graphic localization. Multilingual SEO. Content translation. Like a game of connect the … Continue reading

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Global marketing isn’t dead: Why marketing localization matters now more than ever

“‘Global marketing’ is an outdated term killed off by the Internet.” What? How can this be possible? When we read this article, How the Internet killed ‘global marketing,’ we were taken aback. Wouldn’t an increasingly connected global society necessitate global marketing even … Continue reading

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Wading into website translation: Where should you start?

Are you noticing more activity on your website coming from other countries? Maybe you’re ready to explore the exciting world of taking your business global for the first time. Either way, one of the first things you should consider is … Continue reading

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Marketing localization: Is your website trying to tell you something?

Your website is your virtual storefront. It’s your way to communicate to the world who your company is and what it does. Today, over 61 percent of global Internet users research products online before even making a purchase (Interconnected World). … Continue reading

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